Event-driven by default

Every action is an event. Every event can automate the next step.

Build sequences that move clients through Qualify → Fund → Repair → Re-apply without lifting a finger. Push events to your own stack with webhooks. Pull or push data through the REST API with Bearer tokens.

Triggers

Fire on any event: lead.created, dispute.responded, portal.document.uploaded, credits.purchased, and 40+ more.

Sequences

Multi-step journeys with delays, conditions, and branching. Email, SMS, mail dispatch, internal task assignment.

Outgoing webhooks

POST to your endpoints on every event. HMAC-signed, with retry + delivery log.

Public REST API

Bearer-token authenticated /api/v1/clients, /leads, /letters. Build your own dashboards.

Portal ↔ CRM bus

Client actions in the portal emit events your CRM sequences react to. Sequences can push tasks, messages, and document requests into the portal.

Conditional logic

If readiness > 70 → send funding playbook email. If 3 disputes ignored → escalate to coach. No-code.